Apple apologizes to Chinese customers

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The media Chinese welcomed Tuesday

 April 2nd Letter of apology boss of Apple , Tim Cook, after several days of a campaign questioning business practices Chinese American giant. "Letter of apology from the company can improve the situation, soothing strained relationship between Apple and the Chinese market " .


China is the second largest market for Apple, where the U.S. firm is in strong competition with the South Korean giant Samsung .
Apple has published on its website a letter in Chinese in which Tim Cook has"sincere apology for any misunderstandings or concerns raised" by his company to its customers. "We realized that our lack of communication has led the external world outside think Apple was arrogant and did not include comments from consumers, " writes Mr. Cook.
The People's Daily , the official organ of the Communist Party of China, Chinese consumers had called "to put an end to the arrogance unparalleled Apple " , accused of failing to treat foreigners as well as for after-sales service . The newspaper published several days of critical articles to the Apple brand. The service Apple will be the subject of an investigation and increased surveillance by the Chinese government, he reported Friday .
Apple's apology group with Chinese authorities down Wall Street. The title is Monday fell 3.11% to 428.91 dollars, weighing heavily on the Nasdaq, which is the most important value.
Campaign by OFFICIAL MEDIA
The California company has been in recent days in China the target of a barrage orchestrated by the Chinese media, on behalf of the defense of consumers, while Internet users mobilized their side for some criticism , others defend Apple. 
The reasons for the ongoing campaign against Apple in China, however, are not clearly articulated. The Californian company must defend itself in many parallel cases of violation of intellectual property in China. Judicial proceedings have been initiated by a Chinese company who believes that Apple has copied its software for voice recognition to develop his own personal assistant, Siri.
In turn, a film production company, the Shanghai Animated Film Studio , filed a complaint in court against Apple in Beijing, asking 3.3 million yuan (414,000 euros) in damages for having his films sold without his authorization, said a lawyer for the studio. In a third case, Apple had paid $ 60 million last year to Chinese computer maker Shenzhen Proview Technology to put an end to lawsuits in China over the ownership of the name "iPad".
The former head of Google China Kai-Fu Lee likened the situation to that of Apple's search engine in 2009, in his dealings with the Chinese authorities have refused topass under the yoke of censorship.



The media Chinese welcomed Tuesday

 April 2nd Letter of apology boss of Apple , Tim Cook, after several days of a campaign questioning business practices Chinese American giant. "Letter of apology from the company can improve the situation, soothing strained relationship between Apple and the Chinese market " .


China is the second largest market for Apple, where the U.S. firm is in strong competition with the South Korean giant Samsung .
Apple has published on its website a letter in Chinese in which Tim Cook has"sincere apology for any misunderstandings or concerns raised" by his company to its customers. "We realized that our lack of communication has led the external world outside think Apple was arrogant and did not include comments from consumers, " writes Mr. Cook.
The People's Daily , the official organ of the Communist Party of China, Chinese consumers had called "to put an end to the arrogance unparalleled Apple " , accused of failing to treat foreigners as well as for after-sales service . The newspaper published several days of critical articles to the Apple brand. The service Apple will be the subject of an investigation and increased surveillance by the Chinese government, he reported Friday .
Apple's apology group with Chinese authorities down Wall Street. The title is Monday fell 3.11% to 428.91 dollars, weighing heavily on the Nasdaq, which is the most important value.
Campaign by OFFICIAL MEDIA
The California company has been in recent days in China the target of a barrage orchestrated by the Chinese media, on behalf of the defense of consumers, while Internet users mobilized their side for some criticism , others defend Apple. 
The reasons for the ongoing campaign against Apple in China, however, are not clearly articulated. The Californian company must defend itself in many parallel cases of violation of intellectual property in China. Judicial proceedings have been initiated by a Chinese company who believes that Apple has copied its software for voice recognition to develop his own personal assistant, Siri.
In turn, a film production company, the Shanghai Animated Film Studio , filed a complaint in court against Apple in Beijing, asking 3.3 million yuan (414,000 euros) in damages for having his films sold without his authorization, said a lawyer for the studio. In a third case, Apple had paid $ 60 million last year to Chinese computer maker Shenzhen Proview Technology to put an end to lawsuits in China over the ownership of the name "iPad".
The former head of Google China Kai-Fu Lee likened the situation to that of Apple's search engine in 2009, in his dealings with the Chinese authorities have refused topass under the yoke of censorship.
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